Resources
Free tools for founders who want to know their numbers.
Practical guides, templates, and frameworks — built for consumer brand founders who are serious about profitability. No fluff. No email required.
The Founder's Guide to SKU Profitability
A step-by-step breakdown of how to calculate true per-SKU margin — after every Amazon fee, return, and ad cost.
13-Week Cash Flow Template
The exact template used to give founders a real view of short-term cash — importable into Google Sheets.
Ecommerce KPI Dashboard Starter Pack
The metrics that matter for Shopify and Amazon brands — pre-built, just connect your data.
Channel Profitability Calculator
Is Amazon more profitable than Shopify for your brand? Model it before committing more resources.
The Fractional CFO Readiness Checklist
Are you ready for fractional CFO support? 10 questions that tell you where you stand.
Amazon Fee Glossary for Founders
Every Amazon fee, explained in plain English — so you know exactly what's eating your margin.
Stay in the loop
Be the first to know when resources drop.
Subscribe to get new guides, templates, and financial tips delivered directly to your inbox. Founder-focused. Finance-forward. Never spammy.
Email me to stay in the loopNo spam. Unsubscribe any time.
Daily content
Follow along on Instagram.
Daily posts breaking down Amazon fees, ecommerce margin concepts, and financial strategy for founders — in plain English.
@marginsandme →Want personalized guidance instead?
Resources are great. But nothing replaces a real conversation about your specific business. Book a discovery call and let's dig into your numbers together.
Book a Discovery Call